[krush]

Thanks for taking the time to articulate this :) I just responded to lun4r about why the proximity-based model doesn't work in the East.

We're not sure if there is evidence that "big data" style network graph analysis of people's social circles works. But what we do know is that a lot of relationships materialize between friends of friends offline.

Having said that, we used that as the germ of an idea for Krush. We have some way to go before the algorithms are satisfactorily refined, but hopefully Krush will be "the evidence" that you're talking about.

Stay tuned!! :)

[onion2k]

Interestingly, and probably because I'm a liberal, white Westerner, I hadn't even considered the impact prejudices (social class, race, religion, etc) make on who you might want to date. I just assumed that everyone who meets a few criteria and lives close by would be an option. To that end, an app makes a lot of sense.

But at the same time, maybe using an app will reinforce those prejudices, and that might not really be such a good thing.

[krush]

Point taken.

The Indian market is saturated with matrimonial services and there are no serious players in the casual dating market. Having said that, for now, we're focussing on giving people what they want :)