It's true, the word seems to be in use a lot lately. However, "privilege" just happens to be the word in the English language for when a social group gets preferential treatment -- or literally, their own "private law" -- rather than being subject to the laws that apply to the broader public. In times of massive inequality such as we're experiencing, this is a bound to be a major issue, so I'm afraid you're going to have your jimmies rustled some more.