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by smacktoward
4568 days ago
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> Our foam should last 5-7 years before there is any deformity/compression 5-7 years doesn't seem like a particularly long time in the context of the life of a mattress. My (limited) understanding has always been that mattresses are the sort of thing many people hold onto for decades. In that context "it'll be good for five years" doesn't sound reassuring. If you're positioning your product on price, you could make the counterargument that with your mattresses people could afford to replace them much more frequently than they typically do, of course. Just pointing out how this marketing point would strike me, if I were a potential customer. |
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We're not fans of holding onto mattresses for very long, of course we're biased on this; but, no matter what the material is you will develop body impressions and compression in the mattress. Be it synthetic materials or natural materials like cotton or wool. Compression can lead to degraded pressure point relief which can lead to spinal issues and discomfort.
Regarding the 5-7 years, if you look at a mattress that has a 10-25 year warranty closely you will notice that it is pro-rated. Meaning each year you own it, they will credit you less and less. This essentially breaks even somewhere around 5 years. Not to mention they make you jump through some serious hoops to prove it is damaged. We view this as a gimmick. So what we do is just provide a clean warranty at 5 years and exchange it if there are any problems. It may very well last longer but we felt at this point in time for our startup that we should stick to 5 years and evaluate whether we can extend beyond that.
Honestly, we want to see how customers will treat us when that time comes.
Thank you again for the feedback.