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by AnSavvides 4580 days ago
I am not a big coffee drinker, but I think people who are into their coffee might like to know where exactly your coffee is coming from, if it's fair trade etc. So this is some information you might want to put on your landing page.

Also, maybe make it a bit more obvious what countries are eligible for deliveries? Currently I can only see this information in the drop down when placing an order, but making it a bit more obvious might help. For example, I would not expect to be able to get this in Belgium, so would be inclined to think just after looking at the landing page "Meh, sounds good but I bet it's just for the US/UK", close tab.

3 comments

Same thoughts as well.

Eligible geographical areas is one of the big thing missing here. When I initially looked at the landing page, and did not see any mentioned of your delivery areas, I immediately thinking "great, only local delivery to SF, NYC, London or Berlin."

But you deliver all over Europe. Let the whole of Europe know about this on your landing page.

That's definitely a recurring point, there are (at least) two things missing to the landing page, "what beans are these" and "where do you ship to".

Working on that!

Thanks for all the great feedback!

Didn't the fact the that the price shown (at least to me, as usual on the interwebs it's hard to be sure it's the same for everyone) was in Euros per cup provide a hint that this might be a European company?
Not really. Could be a cheap localization effort.

Although the weight is measured in kg, which speaks for a European company. But then again, the cheapest plan says "1kg every second month" instead of "500g per month" which is kinda weird.

That's because to minimize shipping costs you will get a package of 1kg every second month. Not 500 gram every month.

Thanks for the feedback

Ah thanks, that wasn't clear to me. I thought you just used 1kg as a baseline unit. Since pricing is monthly, I suggested that shipping would be too and thought it was just a weird way to describe 500g :)
using coffee which was roasted over a month ago is probably a deal breaker for a lot of people who would use a service like this. Good examples of coffee websites: www.hasbean.co.uk www.yorkcoffeeemporium.co.uk
That's exactly what I'm trying to test here, if there are people who don't care much about that as far as they get a lower price. Thanks
Another UK competitor is Square Mile coffee, whose subscriptions are separate monthly deliveries of 350g or 500g (http://shop.squaremilecoffee.com/collections/subscriptions).
Oh yeah, I've seen a few places around Shoreditch selling that, its pretty nice. I didn't realise they did subscriptions
The fact that they refer to the postal code as a "zip code" led me to believe the currency/weight conversion was involuntary on their part.