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by Alex_Jiang
4585 days ago
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Nice article, some ideas reminded me of a passage I read on Chris Dixon's blog a while ago. "The successful products took big meals and converted them to snacks. The Internet likes snacks – simple, focused products that capture an atomic behavior and become compounded only by linking in and out to other services. This has become even more so with the shift to mobile."- His entire post wasn't necessarily about 'specificity', but I really liked his 'snack' analogy. Looking at currently successful products, many are incredibly focused and snack-like. 1. A defined use-case (flavor) they users easily distinguish from other products. 2. Efficient interaction (consumption) that addresses the problem: quickly, simply, and mobile(ly). |
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