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by jreposa 4586 days ago
I get it's a piece of history, but how do you monetize this? Convert it to paid software? Streaming service subscription?
3 comments

Winamp has a 10,000,000 - 50,000,000 installs android app, that opens up a lot of possibilities.
What kind of add revenue can you get from that user base?
No idea but I don't think display ads would be that great since it's mostly passive software. I would think there are better ways to monetize it - premium enhancements, amazon/itunes referrals, cloud backup/streaming your library, even just selling it for a buck ... 'best' trumps 'free' a lot of the time on mobile.
I swear I was reading a different HN thread on this topic yesterday or even today, and the very idea of paying for a music service was considered extremely offensive.
I pay for rdio and SubSonic. Granted my subsonic license is grandfathered in from before the developer changed to a subscription model, but the point remains.
From linked articles it has ~6mm in revenue already. Clean that up, optimize and then spread out.
It already was paid software! (Even if you didn't actually pay for it)
How did that work out?
AOL is a publicly traded company. They have "responsibilities" to their shareholders to grow. How a private company of 20 can handle a product like Winamp is drastically different than a company with 5000+ employees. Flexibility, reaction speed, etc.
Actually, they have a responsibility to endeavor to turn a profit. Growth at any cost imho comes from MBA's who want to spin the lottery wheel and cash out stock options.
As well as it did for WinRar I suppose.
Depends on who you ask.