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by walesmd
4599 days ago
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Although not a gaming platform (a detail not to be dismissed), isn't coupling physical parts with a proprietary software platform Apple's recipe for success - and the direction Microsoft is headed, beyond the XBox business unit? Microsoft initially took the decoupled route with desktops (sell software, primarily to OEMs), which obviously brought them great success; but the tides in this market are clearly changing. Could we be on the brink of a transition within the console market as well, albeit in the opposite direction (from closely coupled to decoupled). If that is the case and given the fact that the mobile market is essentially closely coupled as well; any bets on a similar shift in 20 years there? |
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It is also Google's recipe for success with Android, since their Nexus products are always stellar. But by having Android the OS be independent of Nexus the Google hardware, they also have a magnitude more device sales per quarter running their platform than Apples.
And trying to directly compare Apple and Google revenue isn't really accurate since Google isn't trying to use Nexus or Android as a revenue generator.
Microsoft I feel is heading in the Apple direction out a lack of direction and lack of confidence in their own ability to innovate at all. But I don't think that is necessarily saying a wholly proprietary vertical stack in house is the absolute truth - it is like how the dark side is the easy way, but the light side wins in the end. It is easy for an industry to walk the single stack single company monopoly platform because then you can dodge the support across devices / OSes / etc angle, but in the long run having multiple devices / OSes / software stacks means competition, full market coverage, organic growth, and much more innovation, at least to me.