[firstplanthendo]

One of the points of a validation test like this is to be broad in your product offering, and seek feedback to guide the development/refinement of your product and its features.

Your own questions provide exactly that- Maybe nobody cares what type or brand of salsa it is, just that it’s different each month. Or maybe 2/3s of potential users ask that question, and he knows he should add that as a feature/description.

Or maybe he hears people want guacamole and sour cream delivered as well, and he then tests that offering out. Or nobody signs up, it fails, and he’s only lost a few hours of his time.

[brandonpindulic]

yep! All of that is definitely true as well. People seem to be receptive to salsa in general, and from there I can see what types of flavors everyone likes and settle on a fair price point