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by the_watcher
4614 days ago
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From my experience, anecdotal experience of others, the success of Mass Relevance, the day to day of my friends who work at Twitter, and my outsiders observations, Twitter's biggest revenue channel right now is partnerships with major media companies. Things like Twitter TV tweets and the rise of second screen viewing have done more for TV advertisers than anything else. In some cases, it's made non-sports become nearly DVR-proof. Networks love this, and so will support Twitter, in my opinion. |
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