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by garybizzle 4602 days ago
You mean besides the business it would get?
1 comments

Well, sure, they'd get business--that's the benefit.

But how easy is it to tie into twitter and a payment system? That'd be the cost.

Starbucks can distribute such costs (which may not be fixed, but certainly won't grow linearly) across a larger number of stores than your local brewhouse can.