| The problem is not a history of killing failed product, it's a history of killing products that everyone is actually using, without giving it as much of a chance as a company of Google's resources might be expected to, for political reasons rather than practical reasons. As a couple of good examples: Google Wave was created to give the Rasmussen brothers (creators of Google Maps) something high-profile to do. Then it was launched in a disastrously bad way (closed beta? for a new communication tool meant to replace email?). Then as adoption started to build (but not quick enough to satisfy the political needs of the project), Wave was yanked after just a year. Google Reader became a cornerstone of the web's infrastructure, a public utility service that cost comparatively little, returned perhaps little other than good will, but ultimately served a purpose for millions of users. But that wasn't enough for Google, so they yanked it. In both cases, there was no real alternative path offered. Google just made an internal political decision to yank a project, and that's that. The public never even got the option to try and support the project. Based on the above and other less high-profile examples, I'm not willing to invest my time as an early adopter in a company that has the deep pockets to fund long-shot projects, but doesn't have the balls to follow them through to their exciting conclusions. Google Wave was a very exciting development with a lot of promise. Google Reader could have been evolved further and become an even more important piece of infrastructure, with all the good will associated with that. Instead, both are now black splotches on Google's reputation, in my view at least. |
That's true for amazingly small values of "everyone." It may include you, several people you know, and other people in your line of work, but that's not remotely the same thing.