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by tersiag
4603 days ago
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Hi,
your thinking about right now. In a few years time, eye tracking will be as widespread as webcams are today. Plus there are already tens of thousand eye trackers in the world. And as the technology is maturing, its becoming more available |
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The only way that this would be remotely feasible is if you were able to remotely turn on a user's camera - which won't happen and wouldn't be taken lightly by the end-users.
Ofcourse - all of this doesn't include the cost of awareness that it would take just to make remote use of eye-tracking. You say "tens of thousands" of eye trackers are on the market. With 7billion+ people in the U.S., it's highly likely that you wouldn't receive one person using an eye tracker in the next 10 years - in which you would need hundreds just to make a reasonable estimate on potential site adjustments.
I get what you are trying to do, but the market just isn't there. A better way would be user predictions - or predicting user actions and engagements. That technology is around but not heavily used yet in analytics and would be able to make similar predictions.