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by cliveowen 4609 days ago
Nice redesign, I often wonder why many successful companies neglect the aspect of their websites. Take IMDb for example, it has a dated design and it could be made more useful and accessible. Is it a technology problem (UI closely tied to the backend, very broad scope) or there's another reason?
1 comments

My experience with this has been an aversion to disturb the existing user-base (and normally within organizations with deep-seated users). A lot of sites where you'd previously seen this type of reluctance (IMDb, eBay / PayPal, Craigslist, Amazon, Google) seem to be some of the older sites on the top end of the internet spectrum. However, luckily that attitude seems to be shifting (to varying degrees from incremental fixes on Craigslist to broad changes with Google products). In some cases, there are certainly technological constraints but I've never seen anything that seems entirely insurmountable.