Which Ensure is formulated to replace food entirely? As far as I can tell, if I drank enough ensure to get 2400 calories, the other nutrients would be out of wack. As in, a given portion does not have the same DV% of each nutrient.
I'd never heard of Fortisip but from what I can tell it and ensure are both considerably more expensive than regular food, and actually more expensive than eating out.
To be fair, $65 is the pre-order price and includes a shaker bottle (worth $10) and free shipping.
Looking at the nutritional info if I drank 6 bottles of Ensure Plus each day I would be ingesting 360% of the recommended amount of Manganese and only 60% of the recommended amount of sodium. The rest of the listed nutrients would be at about 150%.
I don't think Ensure Plus is a substitute good for Soylent. It's a supplement not a food replacement and it's formulated and priced as such.
> Looking at the nutritional info if I drank 6 bottles of Ensure Plus each day I would be ingesting 360% of the recommended amount of Manganese and only 60% of the recommended amount of sodium. The rest of the listed nutrients would be at about 150%
Most nutrients with recommended amounts are healthy at higher than recommended amounts within fairly wide bounds, but the usually-listed recommended amount for Sodium is much higher than is minimally necessary, and is actually the upper limit recommended for about half the US population. So, actually, I'm not surprised that something intended as a broadly-usable food replacement would go over on most nutrients and under on Sodium.
EAS Myoplex? There are a myriad of other Meal Replacement Powders on the market that has been around for decades, some of them designed to completely replace meals with specific ratios such as 40/40/20 (protein, carbs, fat) or more commonly, low-carb versions. Seriously, go to bodybuilding.com and look under the meal replacement category and you'll find a bunch of products that has figured this shit out decades before soylent.
I've never looked forward to a product launch as much as this.