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by NKCSS
4616 days ago
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This is a smart move by Facebook; they already sit on the worlds largest data trove (user profiles with likes, family member info, network info, tagged pictures, etc. etc.), and now they add the last part of the user verification step... |
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On the downside it does incur a social cost to do this.
Facebook's brand is more and more thought of negatively and associated more with a bad reputation with how they use their data. At its core the usage is optional and they're testing the waters further and further offshore.
There could come a time user's just don't want to use it anymore or more readily move to an alternative that pops up some day.
The social experience comes from viewing our friends picture's and knowing what they're up to, this is at the core of why we like facebook. Getting our government ID's doesn't help enhance this experience and the social cost of it is way more than the benefits in my opinion.