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by lchitnis
4615 days ago
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Could it be that most businesses don't know how to harness Facebook properly? Targeting a subset of people on a massive social network requires skill and finesse. The knee-jerk reaction by many big businesses is to go wide with their marketing approach, whereas, these days, marketing to a niche crowd is the recommended approach... I agree, however, that ads getting lost in a massive data cache is a problem... |
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