[charlieirish]

Willpower is a fascinating subject. It often boils down to what Dan Ariely calls 'Ego Depletion' whereby you are competing with yourself. Eventually you will lose.

If you haven't seen it, it's worth watching the marshmallow experiment. You can see that some young children seem to have an ability to enhance their willpower at even a very early age. Adults who seem to be strong willed often exhibit this behaviour in the form of routines.

There's more about the subject with tips on improving your will power here: http://www.startupclarity.com/blog/people-dont/