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by nerdnorth 4617 days ago
Biggest takeway for me: look at the effect unit price has on revenue

Just doing a quick analysis of the first two: http://d.pr/i/hhne

Having higher price-points dramatically increases total earnings.

1 comments

I think this is an excellent point. A related trend I see is in kickstarters. If you look at many of the big successes, they have pledge levels closer to $50-100 than to $15-20. For example in the board games category, many card games will raise $10-20k, but games with miniatures usually have higher pledge levels, and raise more like $80k-100k.

I am not sure if the actual lesson is, "charge more," or "sell to people who are willing to pay more," but I think both of these are valid pieces of advice.