[pedalpete]

Can you give a concrete example of this? What 'criteria' is chosen by humans? Do you mean stuff like are the key terms in the h1 tags? I would still consider that an algorithm doing the ranking, and PageRank also is the major factor in deciding what gets returned, and though a human wrote the mathematics, they aren't scoring each page individually to quantify the value of each link.

[drakaal]

Greatest Living American. Google it. Read how I was the greatest living american, Colbert was, and then an seo firm was. All in the matter of a few weeks, because google changed scores to "hand job" the results.