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by NovemberWest 4629 days ago
On skim, I do not see any hard definition of the "outstanding success" you envisioned for Nickler. If you never defined it, you cannot achieve it or know if you have. What gets measured gets done but, also, you need a measurable goal to know when you are done.

So I think what you had in your van were easily achieved and easily measured or recognized goals. Things get harder to see when the goal is larger and seems nebulous. You need to make it tangible somehow.

Best of luck.

1 comments

Well put. Over the last few months we've come to a conclusion that we'll measure the product's success through the ability to earn a customer referral (stolen from Ecquire's Paul DeJoe). Prviously, it's been 'get fucking launched', and 'build a UI that doesn't make me want to punch my screen'.

Baby steps...

Well, it does not sound like a very big picture goal, unless you are leaving something out. Without a big picture goal, "outstanding" success seems very unlikely.

Take care.

One thing that helps me when I'm doing hard things is to keep in mind that the difficulty I'm experiencing is one of the things keeping everyone else out.