[steve_mobs]

i believe it will be to early for zynga to get an IPO. Since their success will depend on the success of the social platforms they program for namely facebook. If these social platforms can't monetize then zynga's value goes down big time. Also, if facebook fails web 2.0 fails. failure of facebook will have a large affect on confidence on the social web and media.

[chadmalik]

FB isn't going anywhere. The worst scenario for Zynga is that they start getting taxed by the platforms they piggyback on too highly. And since theres no monopolist in the SN market, thats probably not a huge concern.

Actually since users don't want to seem to pay for base SN functions, Zynga will probably more likely be the type of company the Facebooks of the world will look to buy since they have in fact figured out a monetization strategy for SN.