[sethherr]

The app itself isn't expensive - it's the time and resources to connect with local governments (so police search the database too) and the expense to reach more shops and integrate with various point-of-sale systems in bike shops.

The idea of the police engraving anything into my bike is horrifying. And impossible for carbon bikes.

And once again, it won't be difficult to get registration for free. The reason that there is a fee is to encourage people to register their bike when they are in a bike shop rather than putting it off because they can just do it at home - plus, by adding a fee we will make it easier to track thieves who register bikes they've stolen.

[revelation]

The reason they engrave (or use multiple stickers, for carbon and others) is that the frame number is not as unique as you might think it is, certainly not unique among different producers, and always requires some central database.

You simply haven't solved the major problem here, which is one of discoverability and easy, decentralized lookup.

[FireBeyond]

"Beyond a reasonable doubt":

"So, you're claiming that this bike, which has a frame number that matches the one reported stolen, is in fact a different bike with the same frame number, one on which both producers neglected to brand in any way shape or form, and that you have no record of purchasing..."

[ethomson]

Okay, but if I report my Trek 9.9 with serial number XYZ as stolen, it doesn't really matter if Cannondale or Walmart Bikes or whomever also uses a serial number XYZ, does it?

And if uniqueness is somehow important, then the idea of local governments having some registry is just as bad. My road bike would have four of these silly municipal numbers on them from four different municipalities, about to be five. I can't imagine that this number is any more unique amongst municipalities as it is amongst vendors.

[sethherr]

Huh? That's exactly what we do solve - we offer a search that is easy to use and isn't tied to a specific region.

[FireBeyond]

"it's the time and resources to connect with local governments (so police can search the database too)"

To me, "Law Enforcement: register here with bona fides to get separate access to our database to search." isn't as time or resource consuming as "send us on a tour of the US to tell police and bike shops in person", or the stretch goal of $65,00, which is "send us on an even bigger tour of the US..."