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by rsync
4641 days ago
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We (rsync.net) use reddit as an advertising venue ... specifically /r/programming and /r/linux ... and maybe /r/sysadmin from time to time. One interesting divergence - a month or two ago we offered this to the HN community: https://news.ycombinator.com/item?id=5640700 ... and then at some point we offered something similar to a decent chunk of reddit ... We get a very, very big response - lots of people took us up on it from HN, but almost nothing from reddit. |
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Well, that and I think that per-capita, hacker news buys a lot more "cloud services" than reddit does. A lot more. This is the upside to the heavy business slant to hacker news. Most people here have or will at some point try to use a website to make money directly, whereas most of r/sysadmin works for other people. I'd expect you'd pay a lot more per impression here vs. reddit if hacker news supported reddit style ads.
As an aside, hacker news is also much more open to advertising-like posts by members of the community than most technically-oriented communities... which I find kind of weird.
[1]http://uggedal.com/journal/vps-comparison-between-slicehost-...
(and yes, he comes back later recommending linode instead, and I'm sure he would make a different recommendation today, if he re-ran his tests.)