[sjs]

That is not a popular stance. See cable television.

[riobard]

Sad thing is, even if we pay, we still get ads. Like before the movie is shown.

Apparently we don't pay enough.

[daemin]

This happens in Australia as well, the cable TV channels actually show more ads than comparable ones on free to air TV.

It seems that because you're comfortable paying for a product that you're actually more valuable to advertise to.

[pietro]

See Netflix.