[smsm42]

The language is plain english, but the most important and un-obvious fact about it - that it is a subscription deal and not an one-time sale deal - is mentioned only at the end of the wall of text and is not clearly and prominently featured. It's like advertising a car for $100 and then at the end of 10 page small-print document (in plain english) adding "plus 36 payments of $500".

I am still giving you the benefit of the doubt and assuming you are sincerely believe that it is a legitimate business that does not use any blackhat techniques to trick their users. But with each your comment it becomes harder and harder. It is very hard to believe that a smart man - like without a doubt you are - would not understand what is going on here. Pecunia non olet?