| * The VIP membership program information is not part of the eye flow from the checkout info to the nice big bright attention grabbing checkout button. * Nor does it immediately stand-out as "This is something you REALLY need to read" rather than just normal advertising for an opt-in premium package, * There is no "I have read and accepted the VIP stuff" checkbox in the checkout flow. User has to specifically opt-out by clicking a link no-where near the standard user flow. So, not fraudulent technically but this seems like a clear case of a "Dark Pattern" and seems pretty scammy to me. >It's in plain English, and in the same font size as everything else on the page. The actual text saying "With this purchase you are activating your VIP membership program" is clearly smaller than the main text in the checkout (product name, prices etc). > and the information is quite clear on the site. Your opinion, I have to disagree. [Edit] having seen the old page linked to by another user http://i.imgur.com/3di93.png is it pretty clear that the new page is much more deceptive (Old one had a checkbox requiring acceptance of VIP membership) [Edit] Expanded opinion. |
It is in fact technically fraudulent in Germany, which is why the German version of the page looks different.
Still not super-clear on the details, but sufficiently "you're going to be billed each month" to let most people know it is a shitty deal, and the (pay once high price) alternative is clearly displayed at the same size (just not highlighted as much), at a high price to make people wonder "what's the catch with the other deal at 1/4th the price?".