[jiggy2011]

They're talking about geographical markets, not categories of people.

Saying "X is popular in africa" would not be racist either.

[tokenizer]

Thanks for the ray of logic.

Personally, I find it more offensive when people get offended by non offensive things than by ignorant generalizations, like grouping all Asians into a race, by grouping all black people into a culture, by mixing up culture and race (this one is tricky however), etc..