[vlad]

From my experience, I want to add that customer satisfaction increases as the price you charge increases.

You may think you've "launched" a product by removing the word "beta" and finding a lot of publicity. However, if a customer sees you are charging only $5 a month for something incredibly disruptive which saves your users thousands of dollars per year, they will consider you still in beta, and will not take you seriously.

Customers will feel much more at ease when you charge them a lot of money, which shows confidence you know what you're doing and that you want to be around the next day. I would imagine this will also increase the value of the company during a take over.