[systemtrigger]

Oh I see, it passes coordinates to your rest api which returns neighborhood based on fences you have created. Cool. I can imagine this would be useful for drawing fences around businesses and making an app that changes its display of closest businesses as the user drives around town.

[cehlen]

Yes, you are correct that is how it works. I’m still in development and have about three major bugs I still need to work out, plan on doing that this weekend. And performance is bit slow due to I have not minified the JavaScript yet, also a weekend project. The goal of “I Am Near” is to associate content and services to specific geographic locations. Currently content and services can take the form of full blown applications, embeddable widgets, or SOAP/RESTful web services. The basic premise is that a user’s experience should change depending on where they are. For example if a user goes to http://www.mcdonalds.com in their home they would be presented with general information about McDonalds and listings of the closest locations. If a user is in the same shopping mall at lunch time they would be presented with specials and deals to help entice them to go to the McDonalds 50 yards away. If they are in an actual McDonalds they would have the ability to order their lunch and even pay for it using their smart phone/mobile device. The HTML5 geolocation API gives you the latitude and longitude but often that is meaningless. As a developer I would much rather be given information such as “user is in Old Town Scottsdale” or “user is in Store #2345” than “user is at 33.26552, -111.89116”. Fundamentally that is the problem “I Am Near” is trying to solve. If you get chance please play with it. Right now it’s just me so any additional developer input is greatly appreciated.