[jeffool]

>No, it's a Netflix subscription, so when they drop your kids' favourite shows you have fun explaining corporate politics as the reason they can't watch Bob the Builder any more.

I suppose this is as good a time to ask as any... Why has UltraViolet not taken off, in anyone's reasonable estimation?

Seems smart to me. I buy a UV film, everyone recognizes my purchase. I buy a film once. I own it. Do I have this wrong? I only own a few, mostly with other purchases, but it seems smart to me, and easy.

[Already__Taken]

You don't own it. You have a lease until they shut down the ultraviolet service. You've giving control of all rights to the operator of the service. If they don't want you to have subtitles in your language then you don't get them.

It give up so many freedoms I can't wish for ultraviolet to die more.

[wmf]

I guess UV doesn't offer enough lock-in to its partners. These days if you can't build a Thiel-style "monopoly" you might as well not even bother.