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by bediger4000
4668 days ago
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That's not at all effective - David Ogilvy is an ad agency executive, in the business of lying, or so I (and others) believe. Even if we believe that advertising is not all about lyig, the PDF is all about how to get and keep clients. It's a pitch to other ad agencies, Ogilvy's competitors. Why shouldn't Ogilvy pitch a little disinformation their way, might keep the wolves from the door a day or two longe, eh wot? The "perfidious Albion" stereotype would seem to apply here. Caveat Emptor would seem to apply in large quantities. |
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