[icebraining]

Playing Devil's advocate, one could make an argument that by promoting Nestle, they are accomplices in their harmful (and often illegal) activities.

Personally I don't think Google is any more guilty than any other company where Nestle has advertised on, including TV channels or newspapers, but I do think the world would be a better place if companies with Nestle's track record were to be ostracized by both consumers and other companies.

[vdaniuk]

Yeah, the world really would be a better place. But it is nash equilimbrium all over again and its absolutely pointless to shame one of the players(corporation or consumer). The only effectively viable path to making a world a better place is to change the rules of the game.