[russgray]

I agree that the new iPhone camera will be no substitute IQ-wise for a half-decent point-n-shoot, and it probably will not be enough to convince me to upgrade from my 4S. On the other hand, I am very impressed with the path Apple are taking regarding automatic modes. Automatically bracketing exposure and shooting in burst-mode, then analysing the results in real time for highlight/shadow clipping and sharpness, and then presenting the 'best' photo to the user? Automatically combining twin tinted flashes for tone without mucking about with gels? That's great stuff (assuming it works), and orders of magnitude more advanced than the 'auto' modes on pretty much all other cameras.

It's not going to replace good cameras used by enthusiasts who know their aperture from their ISO, but it has the potential to make huge waves in the snapshot category. I'd love to see that tech make its way to, say, the successor to the Canon S110 or the next Ricoh GRD.