The only correlation I see is that the polos are the same price as Warby Parker's eyeglasses. In my mind, Warby Parker saves me a bunch of money over the alternatives. This is not the same buisness model.
The comparison to Warby Parker was more in terms of customer engagement model vis a vis the home try on program. Cost structure, supply chain, mfr, and the competitive nature of our businesses are quite different, as you point out.
Somewhat, but our customers aren't buying an off the rack shirt here. We are sending sizing templates for people to try on. They then go back to our site to determine any adjustments to their sizing profile (adding length to shirt or shortening a sleeve, or tapering the waist, etc). They send the try on shirts back to us and we then go ahead and make a one of kind size and fit for that customer based on their unique body type. make sense?