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by Apocryphon 4665 days ago
Is it just me, or is this winner logo the one most similar to the original logo?
1 comments

It's not just you. That's actually the whole point of the article. Did you even RTFA?:

"Our findings from Yahoo’s “30 days of change” campaign suggest it should stick to something familiar. So, for Yahoo’s sake, we hope the new logo announced tomorrow will remind users of its graphical heritage."

In which case, they really should just stick with the original. If they really want to change their imaging a bit, they need to go hire Hardgay.

Hardgay goes to Yahoo!: https://www.youtube.com/watch?v=KSD8edviajE

Seriously, I might use Yahoo! for something or another for the first time in fifteen years, if they lead their imaging campaign with him.