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by biot
4676 days ago
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What about this objection? "We A/B tested the copy and we got far better results with custom, quirky copy than we did with a standard format. Why should we purposely use a version that people find boring and has been proven to be less effective? If you don't like our job postings, then the job isn't for you anyways." |
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"Your A/B test demonstrates it's better for you in the short term. Great! Now you're just being dishonest, instead of ineffective and dishonest."
EDIT: That probably sounds harsh. I have nothing against YC companies, this advertising is just something I personally find disagreeable and annoying.