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by biot 4676 days ago
What about this objection?

"We A/B tested the copy and we got far better results with custom, quirky copy than we did with a standard format. Why should we purposely use a version that people find boring and has been proven to be less effective? If you don't like our job postings, then the job isn't for you anyways."

1 comments

Then I respond with this:

"Your A/B test demonstrates it's better for you in the short term. Great! Now you're just being dishonest, instead of ineffective and dishonest."

EDIT: That probably sounds harsh. I have nothing against YC companies, this advertising is just something I personally find disagreeable and annoying.