Just downloaded it. I like the UI and the concept. Difficulty is with no friends on it I'm not able to get the full effect. I don't want to spam my friends so... how about having some public flocks?
Thanks for the download and kind words! We've contemplated adding existing events from facebook and other sources, but think that the quality of those events are not great. Would it be helpful if it was possible to share flocks with people not on the app through a web interface?
As a way of getting search traffic up I might do that - I think your time is best spent allowing people to do public flocks. It'd be cool if I could just tell my network and other flockers - Hey I'm going to be here doing stuff - feel free to join me. Others could come hang out - I might meet some cool new people. People on facebook could see (and it would advertise the app for you organically)...
A web presence of these public events could rank you up in google - say I tell flockers I'm going to be at the MongoDB group - and anyone who wants to come can join. If some one googled mongodb group in a city - Flock could be high on the ranking.