[idank]

It's marketed as a device for the elderly but another segment that could benefit from this are disabled people living alone.

When I left my parents house, I looked for something like this to use in case of an emergency. One option was to pay a monthly fee for a similar device, that upon activation makes someone call you and if you don't pick up they send an ambulance or call someone.

In the end I went for a wrist-watch like device that hooks itself to the house alarm and dials a predefined number when you press it. It obviously only works when I'm at home but that was enough for me and it doesn't include a monthly fee.

[jacalulu]

The option to expand into other markets is something that we are always considering. We've chosen to target seniors right now, but we definitely have other markets in mind for which this device might be useful (individuals with cognitive impairments is one of them).