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by pattern 4686 days ago
The parent wasn't claiming this; they were merely adding a single data point about a relevant topic! I for one had not thought about pre-filling the coupon code box before, and I'm glad the parent brought it to my attention.
1 comments

The grandparent tested the idea, that showing a coupon which is already filled and active, will carry an illusion of a bargain and hence the customer will be more likely to convert.