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by lifeisstillgood 4693 days ago
1. Identify twenty likely customers, mostly through LinkedIn

2. Contact them with a short honest linkedin mail thing. (It comes at 20 quid a month or so to LinkedIn).

3. Arrange demos with as many if them as possible - online or in person.

4. Be clear what benefits the product gives these people - more accurate tracking? How much is that worth? There is always a way to get to the bottom line - post here if you are stuck

5. In the demo focus in the benefit to them.

6. Pricing - ask them what they would pay first. They will probably push back. Don't be silly at this point. Stick with your 500/mth figure. If they are interested great. If they want to pay less that's also great but then they must give or do something for the discount. - mostly that can be being part of the beta program - where they are obliged to take a ten min how's it going call with you each month the discount applies.

7. Send an invoice the day they say yes. Don't faff about with credit cards - send invoice and chase up.

I have missed some stuff - but try that