Looks nice, congrats. First time seeing it and my most obvious question isn't answered on the homepage: what happens if someone smashes my gear I rented out?
You should prominently highlight a protection policy.
I had the exact immediate question from the other side - I'd be renting equipment, not renting it out. I looked at two cameras before I started freaking out about: What if I break a lens? What if I scratch it? What if I lose the charger? Does it come in the right bag to protect it?
How would you guys construct some sort of insurance policy or other damaged gear policy that would put your minds at ease? As I mentioned in other comments, the current policy is for CameraLends to replace the gear if the owner has a problem with it. What kind of policy would be fairly priced yet give the assurances you want? Feel free to email adam@cameralends.com.