The read sixth step is "have a million dollars you don't mind spending without getting anything back for it."
If you win a patent suit, you don't win anything. You're just out a million or two dollars for nothing. And it means the patent troll has to look through his portfolio to find another one to use for the next time he decides to blackmail you.
I agree its much easier to be brave when you can easily afford to lose. Nevertheless, I think this is absolutely awesome. It's like Dirty Harry going off the rails and breaking all the rules for justice. I love it! I'm glad it's not my money, but I love it.
Maybe if more companies with some extra cash would do this scumbag trolls like Eileen Shapiro would think twice.
That's true. But then again, there are many people/companies that have millions and still choose to settle because it's cheaper this way. If they refused to be terrorized and instead chose to inflict pain on the trolls, trolling would cease to be that lucrative of a business, I suspect. It's useless to sue somebody who has no money at all, and if it would be dangerous to sue somebody who does have money, the target of the trolls would grow small and so will the profits. Maybe they'd move to relatively more respectable ventures, like selling fake rolex watches or copywriting for recently deposed Nigerian princes.