[alexatkeplar]

Hey snide - I think we can probably help you at Snowplow Analytics. We warehouse all your atomic event data (including page views and in-page pings - v hard to fake) with IP address, browser fingerprint, 1st party cookie, optional 3rd party cookie, optional business defined-user ID, user timezone, browser features, useragent... If that sounds useful for proving your audience to advertisers, get in touch!

[corin_]

After seeing Snowplow mentioned a few times on HN in the last week, each time I've thought "hmm, looks maybe interesting... but I don't have time to figure out what it is or how to use it". Finally just now seen the starting guide, so will probably play around with it sometime soon.

So piece of feedback is to maybe try and make it easier/more obvious how to go from "this might be interesting" to "what can this do for me?" (I'm still not 100% sure).