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by andrewflnr 4725 days ago
I've been thinking about this "narrow focus" idea, and I'm not sure how to or whether I should apply it to my own idea. I'm working on building a tool that's supposed to provide a free-form way to record and organize ideas. I think it could be especially useful to writers, and I use my prototype for task tracking. But if I target it to any specific group, I'm afraid it will get pigeon-holed as a "writer's tool" or "task tracking tool" or whatever, and it will be hard to generalize from there, especially once I start adding domain-specific features. How does one usually make the transition between niche and general markets?
1 comments

From someone who's never actually done the startup thing: when you feel like your product is good enough to stand alone, outside of the specific domain you originally targeted for, you likely have to have a second round of "initial" user acquisition, where you cater to, and iterate on, the needs of more general users you recruit.
But if you try too hard to get that one domain, you may not reach a point where it's "good enough to stand alone, outside..." because, while your execution was good, you moved in the wrong direction.