[belorn]

Advertising is fine so long its an opt-in model. Advertising that goes in the physical mailbox has for quite a while become an opt-in model (Sweden), and that system is working fine. Companies with "membership" cards has been also using a opt-in model... for as long as I has lived. There people accept advertising in trade for special offers.

Sending advertising to people who actually want advertising is perfectly fine way. Sending advertising to people who do not want advertising, has ended in intrusive, tracking, bandwidth wasting, and CPU hogging mess that people want to escape. If I see advertisement being thrown in my face against my will, I instantly gets a dislike for what ever company/product being displayed. I would never, EVER, click or buy it.