Why do I need a privacy policy for a personal website using basic Google analytics? (That's what your minisite suggests.) I don't have customers, only visitors, there is no contract.
Secondly GA collects personal data from your users which in most legislations means that you need to inform users about that fact (most notoriously Europe).
First it's in Google's terms, have a quick look here there's an interesting write up regarding this topic that covers it better than I could here in this short amount of time: http://searchengineland.com/how-many-google-privacy-policies...
Secondly GA collects personal data from your users which in most legislations means that you need to inform users about that fact (most notoriously Europe).