[jerryasmith]

I can respond to the pricing piece – if you have some funds available and want to research this, I would look into a research technique called Choice-Based Conjoint Analysis [1]. This is a research technique that has you list out the main attributes (processor, for example) and levels within those attributes (1 GHz, 2 GHz, etc) of the product that you’re selling. You then send respondents through a mini simulator, asking them to choose between “choice sets” – different combinations of your attribute levels.

What you get is a preference score for each level. You can then build things like a pricing demand curve, or a full blown market simulator if you know what features your competitors include in their products.

It’s also great for assessing what features you want to include in a product.

[1] http://www.sawtoothsoftware.com/conjoint-analysis-software

[johnnyleitrim]

Thanks for reply Jerry. That's sound interesting for setting an initial price. It is possible to keep that type of process going so that you can monitor if the price point is right?