Eh. If I had the means and the time to not be a servant, I'd go for it. However, I don't even have a business idea that I'm capable of executing on. So meh.
That's his point. He is not advocating you stop being a servant to a boss and starting you're own great company ... He's saying a startup is just another boss and really you should become some sort of acetic monk and live off the land, grow your beats and yams or whatever. You shouldn't even want any "stuff" what's wrong with you??!! It's just crap.