[nhamann]

I had an insight a few months back when I was looking at djb's website (http://cr.yp.to/djb.html). I was spending far too much time playing with toys (static site generators) and not enough time actually producing interesting content. Nobody cares about your pretty blog theme, they care about your ideas.

[adregan]

I've been adopting an incremental approach. Enough style to get you going, and as you produce content, you refine the design. So by the time you announce it to your friends, the world, etc., you've got a bit of content and a good looking site.