[hbien]

They had some kind of deal with EngineYard, where EngineYard customers got free devjavu service. I'm pretty sure they got a discount on hosting for that.

Since EY's customers are mostly Ruby developers, it must have been hard competing with GitHub + Lighthouse:

http://www.reuters.com/article/pressRelease/idUS145946+29-Ap...

[progrium]

We did have a deal with Engine Yard. We were one of their first partnerships. It was initial a verbal agreement for exchange of services, which meant free hosting! Eventually when they got big and wanted to formalize the agreement to a cash exchange, they had less use for us and so while getting a major discount, we still started losing money.

Ultimately it was time that was the reason I decided to wind down. I barely had time to keep it running, let alone all the cool stuff I wanted to do with it. If I had the time to switch hosting providers, I would have.